Barella Kirkland is Dough Maker in Chief of Pelzer’s Pretzels, and prior to that a beauty industry insider. She has a decade plus of experience in consumer product development, merchandising, packaging and marketing, having worked in various corporate capacities at Essie, NARS and Walmart. Barella is responsible full-time for general management of the company’s day-to-day operations, product development, and strategic planning and partnerships. She is a native of Washington, D.C., and a graduate of The College of William and Mary. She juggles running the business with raising her pride and joy, her two year old son Grant Ellis. She loves to travel, read, watch low-brow television and eat fabulous food.